31 Views 14 Likes 3 Comments
Nitin Joshi
by Published on April 25, 2021

Step 1: Services you can offer

-Social Media Marketing
-Copywriting
-Funnel Building
-Graphic Designing
-Video Marketing
-SEO
-FB advertising
-Mobile Marketing
-PPC
-Email Marketing

If no skills then you can learn 
-Social Media Branding
-Start with Canva

Learn Canva and approach local businesses to manage their business on social media.

Step 2.Selecting Niche

Three ways to find your Niche:
-Passion {Best way to start with}
-Experience {for ex. you love gymming then go for gym brands}
-Google {search different keywords}

Step 3: Competitor Research

{Fully analyze your competitor}
Who your competitors are?
What price they are offering?
and full analysis

Step 4: Launch Your Website

{Buy Domain and Hosting}

Step 5: Set a Business Model

-Pay Per Hour
-Monthly Retainer
-Percentage on Ad Spend

Step 6: Have a Social Media Presence

Create a business page on Instagram, Facebook with a minimum of 10 posts to stay as an authority.

Step 7: Getting Your First Client

Step 7.1
- Create website
- Create a velfie (video selfie) talking about your agency and services
- Upload it as a story on WhatsApp, Facebook, and Instagram
- Use Broadcast Technique

Step 7.2
- Make a list of your family members.
- Make a list of businesses your friends are doing.

Step 7.3
- Follow up message to convert a lead, as follow up is important

Step 7.4
- Try to collect contact details from B2B portals like Justdial, Sulekha, Indiamart, and more such platforms

Step 7.5
- Go to google and type your target keywords with location
- Do complete research

Step 7.6
- Compile all the lists in one excel sheet and segregate them as one list.

One MORE free trick
- Create a local alliance with other business owners, vendors, or suppliers.
- Create a one-page website as most of them lack technical knowledge.
- Ask them for a reference

Priorities for approaching:
1st Phase - Friends and family (Hot Lead)
2nd Phase - Common Connection (Warm Lead)
3rd Phase - Online Lead (Cold Lead)

Before you approach make a free audit for their business

If they have a website then do a website audit if not then create a free website for them.

So for Website Audit:
1. Check SSL certificate
2. For audit go to website.grader.com
3. Check Page loading speed using: https://developers.google.com/speed/pagespeed/insights/
4. Plot Comparision, as comparison strikes different for this use: app.upcity.com/free-tools/seo-report-card
5. Check Google Analytics and Pixel installation
6. Check whether their business website follows a good Web Design or not

Facebook Audit:
1. Claimed Username on FB?
2. Cover page conveys a brand message?
3. DP and cover page are optimized or not right dimension
4. Check about section is completed or not?
5. Check Our story section is completed or not?
6. Does the store have opening hours?
7. Do they have branded content?
8. What is their content strategy
9. How human is their platform?
10. Use FB watch tools to compare them with their competitor's ex, Iconosquare or sprout.social.com

Instagram Audit:
1. Do they have a branded profile picture?
2. Is their website listed in their profile bio?
3. Business account or not to track analytics?
4. Hashtag Research
5. Check for complete competitor analysis on IG

Google Listing
Google Maps, Reviews, Phone Number and full optimization

Online Reputation
-Search clients business name on google and note reviews to insert in the report

Overall Initial Observation of social media handles
- Branding
- Popularity by followers
- Frequency of posting content
- Engagement
- Types of post

So now you have to create a report Please google tools to make a report for FB, IG, and SEO
 

Tips to follow while creating a report:

1. Create a report using canva.com
2. Use free report templates to make it easier
3. Give a professional touch

How to approach your leads?

1. Always ask your connection to fix the meeting first
2. Identify who the owner is before approaching
3. For cold leads try to be their customers and point out a major problem with their business and then later pitch, never close in the first meeting

How much one client pays:
₹30k - ₹50k per month

This is an actual idea about How to get your first paid client? which is brought to you by Global Digitify 

All the above methods are tested and working. 

Like (14)
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14
vidhya j
Wow.. Very helpful. Thanks
1
1
April 25, 2021
Nitin Joshi
Save it for future. Glad you like it. 1f44f.png
April 25, 2021 edited
Usha karki
Great insight
1
1
April 26, 2021
Nitin Joshi
Thanks a lot Usha 1f642.png
1
1
May 6, 2021
Sudhakar Tammysetty
Very useful info for Beginners
1
1
May 5, 2021
Nitin Joshi
Very true sir. 1f642.png
May 6, 2021
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